WooCommerce Subscriptions, set up right and kept running.

Recurring billing, trials, renewals and cancellations — configured around your actual pricing model, and fixed properly when a renewal, a checkout or a payment stops behaving.

A one-off order either completes or it doesn't. A subscription has to keep working correctly renewal after renewal — through failed cards, timezone-driven cron timing, coupon and proration math, cancellations that need to actually stop the next charge, and every plugin or theme update in between. Most subscription problems trace back to one of these edge cases rather than the plugin itself being broken.

WHAT USUALLY DRIVES THIS

• A subscription is stuck on Pending because the initial checkout payment never actually completed
• Renewals fire at odd hours, or stop firing altogether, because of a timezone or cron-timing issue
• A free trial charges immediately, or never converts to paid, from a product-configuration mistake
• A customer is charged after cancelling because the cancellation didn't save, or a renewal was already mid-process
• Block-based checkout or an Elementor checkout doesn't play nicely with an older payment-gateway extension
• Caching or a CDN serves a stale My Account page, so a customer can't see or change their subscription status
• The pricing model needs something the plugin doesn't offer out of the box — a custom billing interval, gifted subscriptions, invoiced B2B billing

• WooCommerce Subscriptions plugin setup — billing schedules, trials, sign-up fees and renewal rules
• Renewal and payment troubleshooting — failed renewals, stuck subscriptions, charges after cancellation
• Subscription checkout fixes — block-based checkout, Elementor checkout and gateway compatibility
• Custom subscription logic — plan switching, prorated upgrades, custom billing intervals, gifted or invoiced subscriptions
• Dunning and failed-payment recovery — retry logic, notification emails, custom renewal statuses
• Integrations with content restriction, membership, booking and accounting tools
• Performance work for a large or growing subscriber base — caching that doesn't break My Account, cron and renewal-order load

TECHNOLOGY I USE

• WooCommerce Subscriptions
• WooCommerce
• WordPress
• Stripe
• PayPal
• PHP
• MySQL
• WP-CLI

1. Trace the actual order and subscription logs

   A renewal problem is rarely visible from the front end alone. I start in the subscription's own order notes, gateway logs and scheduled-action queue to see exactly where the process stopped.

2. Confirm the billing rule you actually need

   For new setup or custom logic: the real trial length, proration rule or billing interval — not the plugin's default, unless the default is genuinely what you want.

3. Build and test on a staging copy

   Subscription logic is tested against a copy of real subscriber and order data, including at least one full renewal cycle, before it touches live billing.

4. Test with real transactions, not just the admin screen

   Sign-up, trial conversion, upgrade, cancellation and renewal are each tested end to end through the actual checkout and gateway sandbox.

5. Ship and watch a full billing cycle

   Deployed with a rollback point taken first, then watched through the next scheduled renewal to confirm it fires correctly under real use.